Paving the way for premium wellness, fitness and lifestyle brands in the Middle East

Name: Athletes Junction
Address: 15A Street, Dubai, DU, AE
Telephone: +971-4-330-0103

ABOUT Athletes Junction

We are a collection of athletes, weekend warriors, and active lifestyle enthusiasts who seek out, identify and partner with leading wellness, fitness and lifestyle brands from around the world to supply Middle East businesses and consumers with products that standout through innovation and superior performance.

With over 20 years of experience in the Middle East, we are the ideal partner for international brands looking to launch and grow their presence in the region.

Our Brands

Hyperice

Hyperice's mission is simple - to help everyone on Earth move better, live better and be better.

Whether you’re an elite athlete or an individual who is simply looking for solutions to combat the impact of daily life, Hyperice’s suite of innovative products are here to help you unlock the best version of yourself. So you can always be at the top of your game, no matter what that game might be.

futah

futah® is made with a unique fabric, inspired by traditional Arab towels. With the utmost respect for this ancient art, futah reinvented the concept, perfecting the composition of the fabric and developing original patterns inspired by the Portuguese beaches the founders grew up on. The outcome is a light and resistant towel composed from 100% cotton, that dries fast and yet occupies very little space — perfect for hot days and cool nights.